Privacy Policy

GENERAL INFORMATION

This Privacy Policy aims to inform you how “Prime Technologies” Ltd. collects, uses, stores, and protects your personal data when using the website. https://primetech.bg.

Personal data administrator:

“Prime Technologies” Ltd.
UIC: 203061081
Headquarters and management address:
Sofia 1612, Krasno Selo district, Lagera residential complex, Mokren Ski Pass St. No. 19, 2nd floor, apt. 4
Email: office@primetech.bg
Phone: 0884 090 170

  1. WHAT PERSONAL DATA WE COLLECT

When using the site, we may collect the following categories of personal data:

  • name;
  • phone number;
  • email address;
  • company name;
  • address;
  • information provided through contact forms and inquiries;
  • information about your behavior on the site;
  • IP address;
  • device information, browser, and visited pages.
  1. HOW WE COLLECT DATA

Your data may be collected through:

  • contact forms;
  • “Make an Inquiry” form;
  • newsletter subscription;
  • cookies;
  • analytical and advertising tools;
  • direct communication via email or phone.
  1. PURPOSES OF PROCESSING

Personal data is processed for the following purposes:

  • processing inquiries;
  • providing information about products and services;
  • communication with customers and potential customers;
  • sending marketing messages and newsletters;
  • improving the functionality of the site;
  • analysis of user behavior;
  • measuring the effectiveness of advertising campaigns;
  • remarketing and personalized advertising;
  • protection against abuse and security of the site.
  1. LEGAL BASIS FOR PROCESSING

The processing of personal data is carried out on the basis of:

  • given consent from the user;
  • taking steps at the request of the user;
  • fulfillment of legal obligations;
  • legitimate interest of the administrator to improve services and security.
  1. COOKIES AND TRACKING TECHNOLOGIES

The site uses cookies and similar technologies for:

  • normal functioning of the site;
  • traffic analysis;
  • marketing and advertising;
  • remarketing;
  • personalized content.

We use third-party services, including:

  • Google Analytics;
  • Google Ads;
  • Meta Ads;
  • Meta Pixel;
  • Shopify.

These services may collect information about your behavior on the site, the device used, IP address, and interactions with the content.

You can find more information in our Cookie Policy.

  1. NEWSLETTER AND MARKETING MESSAGES

When subscribing to the newsletter, your email address is processed for the purpose of sending marketing messages, news, and information about products and services.

Subscription is carried out through a double opt-in mechanism. You can unsubscribe at any time via the unsubscribe link in any message or by contacting us.

  1. RETENTION OF PERSONAL DATA

Personal data is retained for the period necessary to fulfill the purposes for which it was collected, unless a longer period is required by law.

The usual retention periods are:

  • inquiries via forms: up to 3 years;
  • newsletter data: until unsubscribed;
  • analytical data: up to 26 months;
  • security and protection-related data: up to 5 years.
  1. SHARING PERSONAL DATA

Your data may be shared with trusted third parties that assist in the operation of the site and the provision of services, including:

  • Shopify;
  • Google;
  • Meta Platforms;
  • hosting service providers;
  • IT and technical partners.

All third parties process data in accordance with applicable data protection legislation.

  1. YOUR RIGHTS

Under GDPR, you have the right:

  • to access your data;
  • to rectification;
  • to erasure (“right to be forgotten”);
  • to restrict processing;
  • to object to processing;
  • to data portability;
  • to withdraw consent at any time.

To exercise your rights, you can contact us at: office@primetech.bg

  1. DATA SECURITY

“Prime Technologies” Ltd implements appropriate technical and organizational measures to protect personal data against unauthorized access, loss, misuse, or disclosure.

  1. LINKS TO EXTERNAL SITES

The site may contain links to external websites. We are not responsible for the privacy policies or content of these sites.

  1. CHANGES TO THE POLICY

“Prime Technologies” Ltd reserves the right to update this Privacy Policy at any time. Changes take effect after they are published on the site.

  1. CONTACTS

If you have questions regarding this Privacy Policy or the processing of personal data, you can contact us:

Email: office@primetech.bg
Phone: 0884 090 170